{"id":16728,"date":"2021-02-06T14:00:00","date_gmt":"2021-02-06T14:00:00","guid":{"rendered":"https:\/\/vaabc.com\/blog\/?p=16728"},"modified":"2022-08-26T03:53:34","modified_gmt":"2022-08-26T03:53:34","slug":"valentines-day-specials-for-our-retail-clients","status":"publish","type":"post","link":"https:\/\/vaabc.com\/blog\/valentines-day-specials-for-our-retail-clients\/","title":{"rendered":"Valentine&#8217;s Day &#8220;specials&#8221; for our retail clients"},"content":{"rendered":"\n<p>The NEXT BIG Holiday for Restaurants: Valentine\u2019s Day<\/p>\n\n\n\n<p>This is something that you should&#8217;ve been planning, all along, but in case this caught you by surprise, let&#8217;s talk gimmicks! <\/p>\n\n\n\n<p>Any gimmick that your restaurant offers could be the ticket to romance, a proposal &#8211; or for you\u2019re your sake: a lot more business. If you have an especially romantic setting, why don\u2019t you just step it up a notch and OFFER a proposal package? Marriage proposals are good for business &#8211; in fact it excites the staff and lifts the mood of the entire restaurant. The Commander&#8217;s Palace in New Orleans gets a proposal every week or two. What\u2019s in it for you to be the \u201cproposal\u201d restaurant? The happy couple will (likely) become regulars for the rest of their lives! And even in a pandemic, today&#8217;s proposals are public, Instagram&#8217;d, and largely public  \u2013 don\u2019t you want a piece of that?<\/p>\n\n\n\n<p>We already know that your customers are going to spend more money on Valentine\u2019s Day than any other weekend night (even if this year, it lands on a Sunday, February 14, 2021) \u2013 so let&#8217;s make this Valentine&#8217;s Day absolutely fabulous. What can your restaurant do to offer a romantic, once-in-a-lifetime moment? Well, before we answer that, remember to factor in your food\/beverage ratio: Pair special adult beverages with your food items, for one price, but make sure to separate food and alcohol sales for compliant record keeping. For example: 1 bottle of wine, 2 entr\u00e9es, sides, 2 desserts for $125. Or offer your glass of champagne as part of the meal. Another important tip: be sure to not discount any alcohol after 9pm!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"536\" height=\"908\" src=\"https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/abc-proposal-packages-for-Valentines-Day.png\" alt=\"\" class=\"wp-image-16729\" srcset=\"https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/abc-proposal-packages-for-Valentines-Day.png 536w, https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/abc-proposal-packages-for-Valentines-Day-177x300.png 177w\" sizes=\"(max-width: 536px) 100vw, 536px\" \/><\/figure><\/div>\n\n\n<p>ABC Consulting has been scouring the internet looking for some Valentine promotion ideas:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/hamberger-proposal.jpg\" alt=\"\" class=\"wp-image-16730\" srcset=\"https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/hamberger-proposal.jpg 300w, https:\/\/vaabc.com\/blog\/wp-content\/uploads\/2021\/02\/hamberger-proposal-150x85.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption>Pauli&#8217;s BBQ Sandwich (with Diamond) $3,000<\/figcaption><\/figure><\/div>\n\n\n<ul><li>Offer a special &#8220;Will You Marry Me?&#8221; dessert with room on the plate for a ring box (that they bring!).<\/li><li>Pauli\u2019s in Boston actually includes the diamond in their offer. A princess-cut diamond tucked into the bun for $3,000. That is a BBQ sandwich she&#8217;ll love forever! Can you think of a creative way to add a diamond or a \u201cwill you marry me?\u201d card?<\/li><li>Offer appetizers that are typically categorized as aphrodisiacs (i.e. oysters and strawberries).<\/li><li>Offer a fixed menu for Valentine&#8217;s Day with simple choices, all courses included.<\/li><li><a href=\"https:\/\/upserve.com\/\">Upserve<\/a> suggests eliminating gender pronouns &#8211; including all that want to be romantic, this Valentine&#8217;s Day.<\/li><li>Include a nearby couples massage Spa Package as part of the package.<\/li><li>Include a hotel stay, at a nearby hotel.&nbsp;<\/li><li>Include a flower on each plate, for the first course.<\/li><li>Have a professional photographer, on hand, to capture the moment.<\/li><li>Include a bouquet of flowers for the bride-to-be.<\/li><li>Include a champagne toast after the \u201cYes!\u201d<\/li><li>Bring in especially romantic music &#8211; a pianist or a harpist can make things especially romantic, if you don&#8217;t have room for a jazz band.<\/li><\/ul>\n\n\n\n<p>Some start important points, while talking advertising:<\/p>\n\n\n\n<p>1) Make SURE to advertise your promotion on all social media channels <\/p>\n\n\n\n<p>2) Publish your menu, now, with a photo of a romantic table <\/p>\n\n\n\n<p>3) Photograph a &#8220;Will You Marry Me?&#8221; dessert plate, in your restaurant <\/p>\n\n\n\n<p>4) Price your Proposal Package menu, now &#8211; so that he has time to get the ring and make a reservation.<\/p>\n\n\n\n<p>This is overlooked but terribly important: make sure that your staff is on alert for proposal night! People giggling or gawking can really ruin a romantic moment.&nbsp; Practice the \u201cPoker Face\u201d \u2013 that way no one is tipped off, made to feel uncomfortable for a \u201cno!\u201d or by congratulating too early. ABC Consulting is hoping that THIS Valentine&#8217;s Day is your biggest, yet.<\/p>\n\n\n\n<p><em><em>*Disclaimer: The information provided on this website does not, and is not intended to, constitute legal advice; instead, all information, content, and materials available on this site are for general informational purposes only.\u00a0 Information on this website may not constitute the most up-to-date legal or other information.\u00a0 This website contains links to other third-party websites.\u00a0 Such links are only for the convenience of the reader, user, or browser; ABC Consulting VA, LLC does not recommend or endorse the contents of the third-party sites. Readers of this website should contact their attorney to obtain advice with respect to any particular legal matter.\u00a0 No reader, user, or<\/em> <em>browser of this site should act or refrain from acting on the basis of information on this site without first seeking legal advice from counsel in the relevant jurisdiction.\u00a0 Only your individual attorney can provide assurances that the information contained herein \u2013 and your interpretation of it \u2013 is applicable or appropriate to your particular situation. The views expressed at, or through, this site are those of the individual authors&#8217; writing in their individual capacities only.\u00a0 All liability with respect to actions taken or not taken, based on the contents of this site, are hereby expressly disclaimed.\u00a0 The content on this posting is provided &#8220;as is;&#8221; no representations are made that the content is error-free. In no capacity do we represent the Virginia Alcoholic Beverage Control Authority, IRS, SCC or any other government agency.<\/em><\/em><\/p>\n\n\n\n<p>What can ABC Consulting do for your restaurant? <strong><a href=\"tel:8007850161\">800.785.0161<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The NEXT BIG Holiday for Restaurants: Valentine\u2019s Day This is something that you should&#8217;ve been planning, all along, but in case this caught you by surprise, let&#8217;s talk gimmicks! Any gimmick that your restaurant offers could be the ticket to romance, a proposal &#8211; or for you\u2019re your sake: a lot more business. If you [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[48,84,76],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Valentine&#039;s Day &quot;specials&quot; for our retail clients - ABC Consulting News<\/title>\n<meta name=\"description\" content=\"ABC Consulting News - Valentine&#039;s Day &quot;specials&quot; for our retail clients\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vaabc.com\/blog\/valentines-day-specials-for-our-retail-clients\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valentine&#039;s Day &quot;specials&quot; 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