Advertising your Happy Hour, legally!

Advertising Happy Hours & Alcoholic Beverages - while staying compliant! "Happy hour" is defined as a specified period of time during which alcoholic beverages are sold at prices reduced from the customary price established by a retail licensee. This is important to you, why? Because you can now advertise your Happy Hour!...

Business 101 in a Pandemic

It has always fascinated me to watch retail alcohol license applications come in to ABC Consulting: Restaurants, Day Spas, Taverns, Tastings at Wineries/ Breweries/ Meaderies. As we develop a relationship with these applicants, their DREAM comes to life. We begin to understand WHY they decided that THIS was the business...